An image of a tumbler of life can be seen, symbolizing the ups and downs that life brings.
Over the past few years, Instagram has grown to be an extremely well-liked social media outlet in India. With a whopping one billion monthly users all over the world, it has become a center for influencers and bloggers to provide their insights and individual experiences on topics such as lifestyle, travel, fashion, and beauty.
In India, the culture, food, and lifestyles are many and varied. Therefore, this blog post is devoted to the recognition of the top 10 Indian lifestyle bloggers on Instagram who have become well-known for sharing their individual takes on fashion, home decor, beauty, wellness, and more!
Do you think altering your lifestyle is necessary for achieving a healthier life?
No need to fret. We have you covered. Here is our list of the best Insta Lifestyle Bloggers in India as of 2023, who will motivate and inspire you to be the person you have always wanted to be. Don’t wait any longer! Additionally, you can have a look at our comprehensive Influencer Collaboration Guide and our 2022 survey report on influencer marketing in India. for more information.
1. Kanisha Malhotra is the name of the person
Kanisha Malhotra has built a name for herself in the lifestyle industry by collaborating with well-known brands and creating impactful content.
Kanisha Malhotra is an acclaimed Indian celebrity, lifestyle blogger, producer, and businesswoman. She regularly posts content on Instagram related to fashion, beauty, and everyday life events. She is also the proud proprietor of @designerwalalabproductions & @shaadi.shorts, which facilitates the production of web shows, short films, television commercials, corporate films, etc.
Kanisha has reached phenomenal heights due to the amount of effort she puts into her posts. She has been associated with prominent brands including Pond’s, MamaEarth, Tanishq, and The Good Vibes, to name a few. Moreover, her following and engagement on social media are testament to her hard work.
2. The Instagram account of Aashna Shroff
Fashionista Aashna Shroff is renowned in India for her elegant and stylish look.
Mumbai’s Aashna Shroff is an Instagrammer with 960K+ followers, famous for her inexpensive, bohemian fashion flair. Her account combines fashion, beauty, and travels and gives her fans an insight into her daily life. Recently, her Instagram has featured pastels, floral prints, and dainty jewelry. She has even released her own jewelry collection, “Aashna Shroff X Pipa Bella,” which provides trendy and affordable pieces.
3. The Instagram account of Ankush Bahuguna
In India, Ankush Bahuguna is a lifestyle blogger who creates posts about dance, humourous skits, fashion trends, and more.
Ankush Bahuguna is popularly recognized for his clever wit and amusing stories that reflect the experiences of young people in India. On his feed, one can find skits, advice on lifestyle, and reflections on popular culture, making it a great source of entertainment. He has collaborated with well-known companies, including OnePlus and Samsung. His content is mainly about pop culture and the current happenings, and he likes to express his opinions and viewpoints through entertaining ways.
Recently, Ankush has started a new podcast entitled “The Internet Said So” that offers comical commentary on current topics and popular culture.
4. Diipa Khosla: A Notable Instagrammer
Diipa Khosla, a lawyer who is passionate about lifestyle, utilizes her platform to showcase fashion, beauty, and travel.
Diipa Khosla is a renowned lifestyle blogger from India, living in Amsterdam, with nearly 2 million admirers on Instagram. She has been seen on the covers of various magazines, such as Vogue and Global Spa, etc. Her characteristic style is chic and luxurious, perfect for traveling. Her Instagram includes pictures of amazing travel spots, family trips, and fashionable outfits. Her skill in blending traditional Indian clothing with Western fashion is one of the reasons she stands out.
5. Santoshi Shetty
is a renowned celebrity whose fame has grown rapidly in recent years.
Santoshi, a lifestyle influencer, presents topics related to fashion, yoga, breathwork, dance, music, and self-love via her platform.
Santoshi Shetty, based in Mumbai, is renowned for her sleek, pared-down aesthetic and skill in forming beautiful ensembles with plain, everyday clothes. She has collaborated with numerous premier brands and has been featured in a number of periodicals and publications.
This influencer’s Instagram account is overflowing with gorgeous visuals, daring outfits, and advertisements. Her postings are thought-provoking and familiar, as she often details her trips and doles out fashion advice. Santoshi is also a fervent proponent of body acceptance, regularly posting her knowledge and advice on the subject. Additionally, she is an avid follower of Vinyasa Yoga and Chakradance.
6. Rohina is the account to visit
You would be remiss not to follow Rohina’s home decor blog – it is the perfect place to find all the elements you need to make your dream home a reality.
In Mumbai, Rohina is a lifestyle influencer, YouTuber, and connoisseur of home decor. She has an enthusiastic interest in beauty and home decor that she is unafraid to share with the public. As the owner and creative director of AA Living, Rohina offers bedspreads, home decor, bath items, and other furnishings for sale. Several celebrities, such as the likes of Anushka Sharma, Shahid Kapoor, Saif and Kareena Kapoor, have enlisted Rohina’s services.
Her social media page consists of varied posts for anyone to check out – from little DIYs to make your room more attractive to the satisfaction of uncovering everything creative and aesthetically pleasing, uniting homey coziness and decorations so that it all fits together like a jigsaw puzzle to match your ideal of a wonderful home.
7. Larissa D ‘Sa’s Instagram Profile
Larissa D’Sa is celebrated as a lifestyle influencer, renowned for her knowledge of fashion, beauty, traveling and producing food vlogs.
Larissa D’Sa is a Mumba-based lifestyle blogger who loves to share her experiences and insights on different aspects of life, such as lifestyle, culture, spirituality, and travel. Her Instagram account is filled with bright and beautiful photos featuring her fashionable outfits and her adventures in food and travel. Her feed is a combination of scrumptious food shots and picturesque travel snaps.
8. Kritika Khurrana
This individual is renowned as “That Bohogirl” on Instagram.
Kritika Khurrana’s Insta page is full of vibrant colors, airy garments, and boho-style add-ons.
Kritika Khurrana, nicknamed That Boho Girl, is a prominent lifestyle Instagrammer and blogger in India. She has acquired a substantial 1.5 million following on Instagram and is renowned for her individualistic bohemian style. Additionally, Kritika is also a content creator and has worked together with multiple brands, such as L’Oreal, Pantene, and Maybelline.
Kritika posts about travel, fashion, beauty, and lifestyle on her platform, providing her fans with her own stories and tips. Additionally, she has recently debuted her fashion line, “The Hype Label,” which offers a selection of chic and boho-style clothes.
9. Malini Agarwal is the name of the person
Malini Agarwal is famous in India for being a celebrity blogger and social media influencer. Those seeking information about the movie industry should look no further than her for their Bollywood needs.
Malini Agarwal is the originator and creative head of MissMalini Entertainment, a widely acclaimed lifestyle website and media outlet in India. She is renowned as one of the most influential lifestyle bloggers in the country and also works as a TV presenter, author, and specialist in social media.
Malini is quite renowned for her offbeat style and often joins forces with fashion and cosmetic companies. She has furthermore held conversations with various Bollywood stars and is admired for her scoop on celebrity news. She is a source of encouragement for those looking up to become lifestyle influencers.
10. The Instagram account of Mridul Sharma
In India, Mridul Sharma is a renowned lifestyle blogger recognized for her fashion-related posts and usually partners with luxury and designer clothing labels. Her videos encompass many aspects of trendsetting fashion, lifestyle, makeovers, and beauty. Her DIY clips are particularly well-liked as they demonstrate how to make things with items that are easily accessible.
Drawing to a Close: Exploring the Role of Lifestyle Blogging in India
The impact of the top lifestyle influencers in India goes beyond the boundaries of their followers – from their unique personalities to their stylish fashion picks and fascinating travel experiences, their Instagram accounts are packed with beauty, fashion, and travel content that both inspire and amuse their admirers. With collaborations with well-known brands and features in renowned publications, these influencers have established themselves as some of the most influential voices in the Indian lifestyle industry. As time passes, these influencers will continue to have a substantial effect on the world of fashion, beauty, and travel in India. Additionally, many lifestyle bloggers in India have achieved a large following on Instagram, providing an inside look into their lives and motivating their fans to live their best lives.
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